The latest research, insights, tools, and resources that make managing a digital shop easier,
Who's Your Agency's Favorite Web Host?
Special Survey EditionThis is a special edition of our newsletter. We'll be back next week with our standard deep dive into a new agency topic. Today, we're doing a study on how digital agency teams evaluate web hosts, and we'd appreciate your perspective. As a thank you, we'll send the full analysis and a $25 gift card to everyone who submits a valid response. Research InvitationI'd like to invite you to participate in our research. It takes about 5min on average. We're hoping to learn which hosts rank highest for things like:
Help Get the Word OutIf you're comfortable, would you be willing to share this with your dev leaders or whoever handles hosting client sites? Here's the link: https://prometheanresearch.typeform.com/2025Hosting Thanks in advance for your help! See you next week, -Nick |
Research & Strategy for Digital Agencies
The latest research, insights, tools, and resources that make managing a digital shop easier,
TL;DR The 2025 Digital Agency Web Host Report, get your copy here. Privately, many agency leaders are uneasy about where to steer their firms. Their key concerns lie in AI, growth, and team management. AI is obvious, but anemic growth has made team management almost impossible lately. Fixing growth can make management easier. We summarized responses from 50+ agency leaders over the last few months to find pockets of strength and where they're seeing weakness. Leaders most often flagged...
TL;DR The 2025 Digital Agency Web Host Report is live. There were five top hosts that ranked above average in Performance & Reliability and Agency Fit: AWS, WP Engine, Google, DigitalOcean, and GoDaddy. Security, site speed, and uptime were the most important core factors when it comes to agency leaders making hosting decisions. Agency leaders ranked partnership programs the lowest deciding core factor because the current partner programs don't do enough to move the needle. There's an...
TL;DR Our next opening for an agency consulting project is in late September. Please get in touch early if you're interested in a Revgen Review or a Custom Strategy Project. The AM/PM confusion has spread all the way to McCann as they restructure to replace their AMs with PMs. Unfortunately for them, AMs and PMs serve two different but complementary roles. AMs drive growth while PMs drive margin. The core purpose of an account manager is to oversee the client relationship. The core purpose of...